.svg)
Last week, Stanley House Directors David and George journeyed to Brisbane to immerse themselves in the Pub Leaders event held at Eatons Hill Hotel. The summit saw a gathering of hospitality and pub leaders from all over Australia, eager to exchange knowledge and build connections.
Here are some key takeaways that Stanley House garnered from the conference:
- Resilience in Food & Beverage: Contrary to prevailing market skepticism, the food and beverage sector has demonstrated remarkable resilience. Sales, interestingly, have remained robust throughout this year.
- The Rise of Experiential Activities: 'Experiential' activities continue to attract consumers. A notable 57% of global consumers are projected to engage with food and drink-themed pop-ups and markets this year.
- Cocktail Consumption Trend: Cocktails are witnessing a surge in popularity. Data reveals that 31% of consumers indulge in cocktails outside their homes, compared to 44% for beer and 40% for wine.
- Emerging Beverage Choices: There's been a significant uptick in the demand for hard seltzers and alcoholic ginger beer over the recent months, indicating a shift in consumer preferences.
- Awareness Among Younger Demographics: The younger audience is more aware of pre-mixed and draft cocktails and also more willing to try this style of drink, presenting a potential opportunity for marketers.
- Australian Pub Visits: The primary reason Australians frequent a pub? It's the allure of a relaxed family meal.
- Redefining Sports Bars: Anticipate the advent of premium, family-centric sports bars, transforming the traditional perception of such establishments.
This event not only provided an informative deep-dive into the current trends and challenges of the hospitality industry but also underscored the dynamic nature of consumer preferences and market opportunities.
Want to to learn more? Get in touch with us today!
Author
George Redmond
Share
