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key results
- Secured news headlines in some of Australia's most prominent publications, including Concrete Playground, Time Out and the Sydney Morning Herald's Good Food section. With a total of 18 clippings and a reach of 14.5 million
- SHS successfully launched the Golden Century Group website inclusive of online booking platform and ecommerce abilities.
- Continue to keep the Golden Century BBQ's following engaged and connected.
When Sydney's iconic Golden Century restaurant closed its doors, a void was left in the culinary scene. Enter Golden Century BBQ, located in the Exchange Building at Darling Square. The goal was to introduce this new venture to the public while paying homage to the classic flavours that had made Golden Century a beloved name. Through a detailed launch strategy, the SHS team landed key media clippings and launched impactful social campaigns that lead to nation-wide coverage. Our combined efforts successfully put Golden Century BBQ on the map and firmly established it in the Australian hospitality landscape.
Through strategic communication, innovative digital strategies, and impactful media connections, SHS was able to successfully launch Golden Century BBQ for The Golden Century Group and make a lasting impact on their business.
